Brand creation project for the finest wines
We were tasked, by the founder, to launch a new global disruptor, Ultra High Net Worth brand, targeted at discerning drinkers of exclusive Burgundies.
The business is a new way to allocate exclusive Burgundies to wine lovers that truly protects and respects the wine, the maker and the drinker.
We worked on all aspects of the launch:
- Sharpened the strategy and creative direction
- Advised on content, photography and marketing materials
- Designed, and project managed the build of a highly bespoke member driven website, including stock management and e-commerce facility for private members to buy, with confidence, £1500+ bottles of Burgundy