Words have the power to shape worlds both real and imagined. To distil a story, its elements and all the associated emotions and rationality into a single word or phrase is no small feat. Emotional benefit, cut through, memorability, originality, promise, impact, alliance to brand proposition, the right cultural connotations, imagery and meaning – brand name creation, product name generation, portfolio naming and architecture - we do it.
Read our latest insight piece on brand naming for luxury brands and how we approach it.
Estandon Wines
Development of new organic rosé wine collection
Cordura: Sustainability
Global research, strategy and creative project
Wild Steps
Creation of a premium wine in can brand
Boodles
From county jeweller to international brand
Symphonia Spirits
Sustainability strategy and copywriting
Birchall Tea
Creation of a premium consumer tea brand
Charles Fish Jewellers
Revitalising a 180 year old family business
Based in the heart of London, we'd be delighted to meet for a coffee, either face-to-face or virtually,
to discuss your brief.
Drop us an email and we’ll be in touch.
We look forward to speaking with you
© 2020 Anew | Making brands count for more. All rights reserved.
Anew is a trading name of Thinking Anew Limited, 118b Holland Park Avenue, London W11 4UA. Registered in England & Wales. Company Number 11027544 Vat Registration Number 248 1744 9