Premium alcoholic
& soft drinks

Our own drinks experience - Veuve Clicquot, Red Bull, Neleman Wines, BurgundysCollection, Dewars, Martini, Big Tom, XB vodka and a series of private investor projects -  is complemented by our Associate Partner - Studio Parr. Will Parr, the founder, is one of the UK’s leading designers in drinks brand creation, identity and packaging. He is the visiting lecturer/educator at Plumpton College - The Centre of Excellence for wine and drinks education in the UK

His award-winning experience includes Pernod Ricard (Chivas & Beefeater), Diageo Brands, Hayman, Adnams Wines & Spirits, Talisker, Ehrmanns, Marques De Riscal, Albourne Estate, Hoffmann & Rathbone, Accolade Wines, Kylie Minogue’s wine brand, International Wine Shippers, Grange Vineyards, Johnnie Walker, Talisker, Jack Daniels, Stolichnya, Carlsberg Group (Carlsberg/Tuborg), Tiger Beer and Heineken. 

Selected case studies


Let's chat

Based in the heart of London, we'd be delighted to meet for a coffee, either face-to-face or virtually,
to discuss your brief.

Drop us an email and we’ll be in touch.
We look forward to speaking with you



Contact details

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© 2020 Anew | Making brands count for more. All rights reserved.

 Anew is a trading name of Thinking Anew Limited, 118b Holland Park Avenue, London W11 4UA. Registered in England & Wales. Company Number 11027544 Vat Registration Number 248 1744 9