PROJECT DETAILS
Full communications campaign
Responsible for all Marks & Spencer food/fashion/homeware product and store communications activity. Many multi-media campaigns were delivered each year, across TV, brochures, press, poster and radio ads, together with all related PR. This required the careful management of relationships with multiple M&S stakeholders and departments.
OUR ROLE INVOLVED
Thematic and tactical brand/product strategy, commission and execution of all sizes
Marketing and communication advice
Services we provided
Brand strategy | Content Creation and Production
| Copywriting
Retail and ecommerce case studies
Mandkhai
UK launch of Mongolia’s breakout cashmere brand
Secret Atlas
Luxury travel expedition micro cruises
Peninsula Hotels
Communications for a luxury property group
Bombardier Aviation
Concept and copywriting for a brand history book
Charles Fish Jewellers
Revitalising a 180 year old family business
© 2020 Anew | Making brands count for more. All rights reserved.
Anew is a trading name of Thinking Anew Limited, 118b Holland Park Avenue, London W11 4UA. Registered in England & Wales. Company Number 11027544 Vat Registration Number 248 1744 9