Food & Drink Innovation Network

Rebrand and community outreach for
a leading professional association
FDIN, Food & Drink Innovation Network, Food branding, FMCG, Jeffrey Hyman, Professional Association, community outreach, rebranding,
PROJECT DETAILS

Rebrand and business extension

The Food and Drink Innovation Network is a 30,000 strong community for innovation professionals. It publishes industry news and runs regular events covering many aspects of innovation. The FDIN needed a rebrand, a new website with added functionality across multiple platforms and sales collateral, in readiness for expansion.

Brand collateral, Trade collateral, FDIN, Jeffrey Hyman, FDIN Jobs
FDIN Jobs 3
OUR ROLE INVOLVED

Delivered a complete repositioning of the core business, and full rebrand for all off and online communications

Created FDIN Jobs – a career development portal, including development of the proposition, customer segmentation, a new website, together with all marketing, and ongoing content

Delivered it to market and managed its growth – with 500k new website visitors and 160 new top FMCG brands on board within 6 months

Services we provided

DIGITAL: Luxury websites & OUTREACH

Professional & financial services case studies

Contact details

 info@thinkinganew.uk

twitter/thinkinganew
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