PROJECT DETAILS
Brand evolution
We worked with iconic publisher and modern manners authority, Debrett’s, on its brand strategy and messaging. The task was to give new meaning to the brand and make it as relevant now – and for the future. An original legacy brand, it was founded in 1769 with the first edition of the, now famous, Peerage & Baronetage.
OUR ROLE INVOLVED
Our strategy presented a direction based on its original mission of 1769: to give advice, education and training to succeed in a confusing, uncertain, world
Starting with depth research interviews with staff and clients, we delivered a brand strategy, marketing recommendations and product initiatives
Services we provided
Market research | Brand strategy DEVELOPMENT
| Copywriting services
Media, publishing and entertainment case studies
Universal Music Group
Launch of Luciano Pavarotti’s ‘Life in Art’
World’s 50 Best Restaurants
Repositioning and presenting new values
Debrett’s
Evolving this iconic brand to be more powerful
The Spectator
Brand strategy and creative campaign
The Big Issue
Outreach partnership with the Premier League
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