Cordura: sustainability 

Global strategy, messaginG and research project
PROJECT DETAILS

Sustainability campaign creation

We have been working on a global sustainability strategy, messaging, research and creative development project for Cordura (Invista/Koch Industries) – a hugely important and timely project for this renowned US fabric company. The task has included two rounds of European research, interviewing their marketing and R&D team, plus, crucially, their international C-Suite mill and brand partners to understand the complexity of the supply chain.

Cordura Sustainability sized
OUR ROLE INVOLVED

We returned with a sustainability strategy and programme direction

We devised a range of initial multimedia creative concepts which are now being produced

Services we provided

Market research | Brand strategy DEVELOPMENT | Content creation and production | Branding & visual identity development | Copywriting services

Sustainability, fabrics and fashion case studies

Contact details

 info@thinkinganew.uk

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