PROJECT DETAILS
Brand creation
We were tasked, by the founder, to launch a new global disruptor, UHNW brand, targeted at discerning drinkers of exclusive Burgundies. The business is a new way to allocate exclusive Burgundies to wine lovers that truly protects and respects the wine, the maker and the drinker. We worked on all aspects of the launch of this new luxury brand.
OUR ROLE INVOLVED
Sharpened the strategy and creative direction
Advised on content, photography and marketing materials
Designed and project managed the build of a highly bespoke member-driven website, including stock management and e-commerce facility for private members to buy, with confidence, £1500+ bottles of Burgundy
Services we provided
Brand strategy DEVELOPMENT | Branding & visual identity development | Content creation & production | Luxury websites
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