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Turned a county jeweller into
aN international luxury brand
jewellery marketing, boodles, luxury branding, cartier, luxury jewellery press advertising, Nicholas Wainwright, James Amos

Shaping an international luxury brand

Boodles, founded in 1798, is Britain’s leading fine jewellery with a reputation built on innovative design, craftsmanship and exceptional customer relationships. It has a single-minded focus on seeking out the finest gems to create stunning designs. 

Boodles, jewellery marketing, jewellery branding, luxury branding, jewellery photography, Michael Wainwright, James Amos, Luxury brochure design, Boodles Wonderland

Developed the ‘Love of Life’ strategy

Created and produced every aspect of their communications including brand research, visual identity, brochures, website design, experiential, marketing material, advertising, packaging, logo design, local store support and range naming

Developed and managed brand partnerships including the Boodles Tennis

Services we provided

Market research | Brand strategy DEVELOPMENT | Branding & visual identity development | Content creation and production | Luxury websites

Luxury jewellery & accessories case studies

Contact details

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