PROJECT DETAILS
Shaping an international luxury brand
Boodles, founded in 1798, is Britain’s leading fine jewellery with a reputation built on innovative design, craftsmanship and exceptional customer relationships. It has a single-minded focus on seeking out the finest gems to create stunning designs.
OUR ROLE INVOLVED
Developed the ‘Love of Life’ strategy
Created and produced every aspect of their communications including brand research, visual identity, brochures, website design, experiential, marketing material, advertising, packaging, logo design, local store support and range naming
Developed and managed brand partnerships including the Boodles Tennis
Services we provided
Market research | Brand strategy DEVELOPMENT | Branding & visual identity development | Content creation and production | Luxury websites
Luxury jewellery & accessories case studies
Boodles
From county jeweller to international brand
John Lobb
Brand strategy and executional marketing
Ganjam Jewellers
Creating India’s first luxury jewellery brand
Dudley & Co
Brand & creative direction for a luxury start-up
Charles Fish Jewellers
Revitalising a 180 year old family business
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