London-based, luxury branding agency Anew, offers two core services: brand strategy and creative solutions. We help brands to grow successfully by finding their own voice, their own values, their own language and their own look.
We are particularly adept at working directly with business owners, start-ups and entrepreneurs who are committed to outstanding quality and craft
Researching your market, stakeholders, company, culture and customers to generate powerful new perspectives, context and insights. From these findings, we create a single-minded proposition and an effective brand strategy from which all marketing and communications programmes can be based.
Our Brand Strategy services span market research and brand strategy development.
These underpin projects such as brand creation, brand refreshment, rebranding, short and long-term marketing plans and new product launch planning
Devising and executing powerful compelling creative ideas to deliver engaging luxury marketing communications across all media: print, digital and experiential. This includes advertising, brochures, websites, coffee table books, sales materials, digital marketing, copywriting and content creation.
Coffee table books have become powerful communications tools in the luxury marketing toolbox, and we have many years’ experience copywriting, designing, producing and printing luxury custom books.
We’ve worked in many sectors including luxury, retail food & drink, FMCG, B2B, media, health/wellbeing, healthcare, media, publishing, financial services, human resourcing, professional bodies, charity and events - and with a range of clients from multinationals to start ups and from FTSE 100 companies to family-run independents.
We’ve created international luxury jewellery and publishing brands, made tea drinkers change their favourite brew, launched shopping centres, delivered community outreach programmes, devised a global multi-media campaign for a music industry first and repositioned a famous worldwide gastronomy awards brand.
We’ve worked with iconic media titles, created India’s first luxury brand, handled the advertising for the UK’s favourite retailer, launched businesses and made 180-year-old ones contemporary again. We’ve launched wine brands and devised a global sustainability campaign for a world-leading US fabrics business.
© 2020 Anew | Making brands count for more. All rights reserved.
Anew is a trading name of Thinking Anew Limited, 118b Holland Park Avenue, London W11 4UA. Registered in England & Wales. Company Number 11027544 Vat Registration Number 248 1744 9